This Best-Selling Concealer Is a ‘Miracle Worker’ for Blemishes and Dark Circles—and It’s Under $10

Concealer is a must-have in any makeup routine, but it can take some trial and error to find one that offers great coverage without caking. Who wants to spend a ton of money on concealer only to find it dries out and draws attention to the very blemish you’re trying to conceal? If you’re looking for a solid bet, the Maybelline New York Instant Age Rewind Eraser Multi-Use Concealer is a drugstore favorite that’s beloved by shoppers for its flawless coverage and non-drying formula.

As the best-selling concealer on Amazon with over 154,000 five-star ratings, the Instant Age Rewind Eraser has a stellar track record—and one of the most consistent raves is that it never cakes up. It also helps that the price is very reasonable. So, if you’re looking to try out a new concealer, this is a great place to start, especially since it’s on sale for $8.

Maybelline New York Instant Age Rewind Eraser Multi-Use Concealer

The Instant Age Rewind Eraser Multi-Use Concealer has been a fan-favorite ever since it launched in 2010. Customers love it for the excellent coverage, whether it’s hiding dark circles from a bad night’s sleep or concealing unwanted blemishes and redness. “As someone who struggles with dark circles, I’ve tried countless concealers, but none compare to this gem,” raved a five-star reviewer who called this concealer a “true miracle worker.” The versatile concealer is also great for evening out complexion or for contouring, if you buy multiple shades—and there are 18 shades to choose from.

Just a little bit of this creamy, lightweight formula goes a long way, and many customers say it lasts for hours without creasing or drying up. “This goes on well, but does not feel dry, nor cake,” wrote one shopper. A built-in sponge applicator dispenses the concealer in wide swaths, as opposed to the smaller, more precise applicators you’ll find with some other concealers. So, it’s a quick way to hide blemishes or even out your complexion in a hurry.

A major draw with this drugstore concealer is the price, which is pretty unbeatable considering how well the product works. Many customers say the Instant Age Rewind Eraser outperforms concealers that are much more expensive. These are so reasonably priced, you could buy one for home and another for your bag for touch-ups. “I have spent up to $80 on concealer pens,” began another five-star reviewer. “Never again. This is the best.”

“Natural looking, doesn’t settle in lines or wrinkles,” said one customer who switched to this concealer after years of paying for more expensive brands. Another shopper wrote, “I have dark circles that are hard to cover without looking too cakey, but this does the trick. It also helps to cover the redness I have around my nose and on my cheeks from rosacea.” Lastly, one customer shared, “This product is amazing for dark circles and skin blemishes. This definitely helps me feel more confident about some of my skin issues.”

Pick up the Instant Age Rewind Eraser Multi-Use Concealer while it’s on sale for $8. And if you’re looking for more products to change up your beauty routine, check out these other popular picks from Maybelline New York below.

Maybelline New York Instant Age Rewind Eraser Foundation With SPF 20

Maybelline New York Lash Sensational Sky High Mascara

Maybelline New York Hyper Easy Liquid Eyeliner

Maybelline New York Total Temptation Brow Definer

Maybelline New York Dream BB Fresh Beauty Balm