Just when you thought you could catch your breath after CES 2025, Samsung is gearing up for a major tech reveal at today’s Galaxy Unpacked 2025.
For its first Galaxy Unpacked event of the year, Samsung will unveil a first look at its new flagship mobile devices and a host of new AI features.
Of course, the highlight of the event will be the debut of the Galaxy S25 series. Expect a trio of smartphones: the Galaxy S25, S25+, and S25 Ultra. While the design will likely stay familiar with rounded edges, the biggest upgrades are under the hood.
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The S25 Ultra is rumored to get a slight makeover, with a larger 6.9-inch display and an upgraded 50MP ultra-wide camera. Perhaps the most exciting change is what’s powering these devices: Qualcomm’s new Snapdragon 8 Elite chip, built for generative AI.
This means we could see some major AI-powered features that Samsung has yet to reveal.
Along with the new hardware, Samsung will likely officially unveil One UI 7 at Galaxy Unpacked. Already in beta, this updated version of Samsung’s custom Android interface promises a more intuitive experience, with a tweaked notification system and a host of AI improvements. Samsung is hailing One UI 7 as the “first integrated AI platform,” and with the Snapdragon 8 Elite chip, expect to see new AI-powered capabilities that could really set the S25 series apart.
Following the trend of agentic AI, rumors even point to a Samsung “AI agent” that will offer personalized recommendations across a range of categories, from fashion to transportation.
Latest Updates
33 minutes ago | January 22, 2025
We’re now just 90 minutes away from Samsung Galaxy Unpacked. All signs point overwhelmingly toward the reveal of Galaxy S25 phones overflowing with AI feature upgrades. But there’s always room for a surprise or two along the way. Everything you need to be ready for the big event:
59 minutes ago | January 22, 2025
If you’re one of the many people who look forward to a new phone release in order to save big on last year’s model, then you’re going to love this Samsung Galaxy S24 Ultra deal.
Late-adopters can save $300 on the soon-to-be older model phone right now at Best Buy.
2 hours ago | January 22, 2025
We’re a little over three hours away from Samsung Galaxy Unpacked, and time is running out on a preorder deal available now on Samsung.com.
From now until 1pm ET, anyone who reserves for Samsung Galaxy Unpacked will receive:
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$50 Samsung Credit
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Up to $1,250 in additional savings
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A chance to win $5,000 in Samsung Credit
The credit would be redeemed exclusively on Samsung.com and the Shop Samsung app.
2 hours ago | January 22, 2025
The Galaxy S25 series is poised to bring a massive AI-powered upgrade to its lineup, including the anticipated One UI 7 release that will help boost the upgrade to Galaxy AI.
But a leak reported by Neowin suggests that the Samsung Galaxy S25 Ultra’s S Pen could lose bluetooth functionality. The downgrade means gestures and remote control might no longer work on the device.
This leak has not been confirmed, but we’re only a few short hours from knowing for certain.
3 hours ago | January 22, 2025
Samsung is reportedly developing a set of XR glasses in partnership with Google and Qualcomm under the name Project Moohan. The XR glasses are expected to use the Android XR operating system.
While the device is rumored for a 2025 launch, it’s not clear if Samsung will have anything ready to show for today’s Unpacked event.
For more about today’s event, see our report on everything to expect.
4 hours ago | January 22, 2025
While we are just hours away from seeing the official unveiling of the Samsung Galaxy S25 phones, a fresh leak hints at a potential preorder bonus.
If the rumors are true, Samsung will offer double the storage size of phones preordered between Jan. 22 through Feb. 6 for the same price, according to Dealabs.
That would mean you could get a 512GB version of the Samsung Galaxy S25 for the same price as the 256GB version, the site claims.
An important caveat to this is that this leak spoke to EU-specific deals, so it’s unclear at this time if the special offer will also include the US market. But we don’t have long to wait to find out!
6 hours ago | January 22, 2025
Samsung fans are getting more than just new phones today – One UI 7 is confirmed to launch alongside the Galaxy S25 series.
The operating system has been available in beta on S24 phones since Dec. 5, 2024, offering more customization, call trancripts, and a wide variety of new Galaxy AI features.
6 hours ago | January 22, 2025
Samsung Galaxy Unpacked kicks off at 1pm ET. You can watch the livestream on YouTube or on Samsung’s website.
Expect largely iterative updates to the Samsung S25 phone lineup and a bunch of new features for Galaxy AI. For example, a recent leak teased a feature called Insights, which providers users with a daily briefing when they wake up, including news, weather, and health data.
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Samsung
Samsung Unpacked
